Snickers: A delicious, peanut, chocolate treat - now with peanut butter. It not only satisfies our taste buds, but those of any species.
Like, wow. I really loved the new approach on the focus group. Definitely not what I was expecting, but I did get to the conclusion a lot faster than I would have hoped. I thought Snickers was going about this in such an interesting way, I just wish it would have delayed the "Shark" reveal; kept me guessing. The way the sharks describe what the people tasted like, was not something I was quite impressed by. I think it could have been better, if it actually described more the chocolate versus peanut butter taste, and in the end give the big reveal of the two combined. It was just too obvious. However, its lack of interesting conversation, was replaced buy a focus group of sharks, in a most hilarious manner. Such a high level of imagination, and great animation.
(I rhymed)
Courtesy of: BBDO, NY, USA.
A cave of random, fun, entertaining, and/or just down right ugly ads of my choosing ~ Let your mind go wild; after all, "Advertising is a bit like playing make-believe". (Hartman Jule) So grab your tiaras and ninja costumes and face the ad world.
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